Data Analyst - new job in City of London, UK

Data Analyst
  • £35,000 - £45,000 per Annum
  • Permanent
  • City of London, London, England, UK City of London London GBR ec3a 4af
Job Ref: BBBH34425
Sector: Data & Analytics
Date Added: 14 September 2022

Data Analyst- Permanent

Location: Central London

The client

A global customer experience agency who build brands through digital experiences. Their goal is to make every experience the best expression of the brand, through digital content, digital platforms, and CRM.

Your responsibilities

  • Hands on analysis of campaign and customer data, identifying patterns and actionable insights to improve marketing performance
  • Provide regular feedback and interpret insight findings, presenting them to multiple teams
  • Content analysis: Scoring and measurement of content to identify the different types that resonate most with consumers
  • Identify and promote over performing content to optimise paid and owned marketing channels
  • Develop and maintain reporting dashboards that effectively showcase the impact of marketing activity across campaigns
  • Analyse marketing and customer data to build data driven attribution models, customer segmentation, and lifetime value to support campaign decisions and budget allocation

Your experience

  • A passion for data and creativity to improve customer experiences
  • Curiosity to understand client's industry, business objectives, and consumer journeys to provide context for analysis and recommendations
  • Excellent communication and presentation skills - ability to simplify the complicated
  • Analytics experience in customer insights, lifetime value, attribution, channel analysis or cohort analysis
  • Experience using, creating and managing dashboards in Tableau, PowerBI or Google Data Studio
  • Proficient in SQL and Excel
  • Working experience with SAS, Python, R or similar is preferred
  • 3+ years analytical experience, ideally within a retail/supermarket or marketing role

What's next?

If you believe you have the desired skills and experience, please follow the link to apply and attach a copy of your latest CV. If successful, a consultant will be in touch to discuss in more detail.

Carbon60, Lorien, SRG - the Impellam Group STEM Portfolio is acting as an Employment Business in relation to this vacancy.

14/10/2022 14:45:12
GBP 35000 45000 Annum
Contact Consultant:
Mavis Kuvula

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