Marketing Manager #5762

Fixed Term Contract - Maternity Cover Location - London Insurance Background RequiredWe are looking for a Marketing Manager to join the team within a large insurance company. This will be a 12 month FTC where you will provide the full range of marketing and communications plans and activities across the clients Europe and MENA on a business to business line. Key Responsibilities

• Develop marketing plans with specific objectives for the clients Central region
• Analyse effectiveness of marketing initiatives and optimise accordingly
• Analyse broker insights, trends, market analysis and marketing best practices to build successful strategies
• Present and communicate marketing ideas, programs and strategies to regional
• Create or support the creation of on-brand marketing
• Develop content and manage updates across external channels for Central
• Develop and manage the webinar programme using digital platforms e.g. ON24
• Develop and manage campaigns using email marketing and CRM software for Central e.g. DotDigital, Salesforce
• Measure and report performance of Central digital marketing campaigns
• Lead or support specified industry events such as conferences or hospitality, both in the UK and overseas
• Supervise Marketing Intern and Marketing Assistants (as and when allocated) to provide training and support on specific tasks and in Marketing Manager absence
• Responsible for budgets for individual projects and events

• Experience in a marketing department or agency, ideally within the Insurance or financial services sector.
• A CIM qualification or equivalent
• Understanding of the various marketing and communication components. Proven experience developing marketing plans and campaigns
• Self-management, planning and organizational skills.
• Flexibility and ability to work under pressure to tight deadlines
• Influencing and negotiation skills and strong teamwork are essential
• An ability to build mutually beneficial business relationships with outside agencies and at external networking events
• Commercial and business awareness
• Ability to travel on an ad hoc / infrequent basis. Knowledge of a European language would be advantageous but not essential.

Carbon60, Lorien & SRG - The Impellam Group STEM Portfolio are acting as an Employment Business in relation to this vacancy.